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In HubSpot, deals represent transactions with contacts or companies. Deals are tracked through your sales process in pipeline stages until they're won or lost. The deals endpoints allow you to manage create and manage deal records, as well as sync deal data between HubSpot and other systems.

Learn more about objects, records, properties, and associations APIs in the Understanding the CRM guide. For more general information about objects and records in HubSpot, learn how to manage your CRM database.

To create new deals, make a POST request to /crm/v3/objects/deals.

In the request body, include your deal data in a properties object. You can also add an associations object to associate your new deal with existing records (e.g., contacts, companies), or activities (e.g., meetings, notes).

Deal details are stored in deal properties. HubSpot provides a set of default deal properties, but you can also create custom properties.

When creating a new deal, you should include the following properties in the request: dealname, dealstage, and if you have multiple pipelines, pipeline. If a pipeline isn't specified, the default pipeline will be used.

To view all available properties, you can retrieve a list of your account's deal properties by making a GET request to /crm/v3/properties/deals. Learn more about the the properties API.

For example, to create a new deal, your request may look similar to the following:

When creating a new deal, you can also associate the deal with existing records or activities in an associations object. For example, to associate a new deal with an existing contact and company, your request would look like the following:

In the associations object, you should include the following:

ParameterDescription
toThe record or activity you want to associate with the deal, specified by its unique id value.
typesThe type of the association between the deal and the record/activity. Include the associationCategoryand associationTypeId. Default association type IDs are listed here, or you can retrieve the value for custom association types (i.e. labels) via the associations API.

You can retrieve deals individually or in batches.

  • To retrieve an individual deal, make a GET request to /crm/v3/objects/deals/{dealId}.
  • To request a list of all deals, make a GET request to /crm/v3/objects/deals.

For these endpoints, you can include the following query parameters in the request URL:

ParameterDescription
propertiesA comma separated list of the properties to be returned in the response. If the requested deal doesn't have a value for a property, it will not appear in the response.
propertiesWithHistoryA comma separated list of the current and historical properties to be returned in the response. If the requested deal doesn't have a value for a property, it will not appear in the response.
associationsA comma separated list of objects to retrieve associated IDs for. Any specified associations that don't exist will not be returned in the response. Learn more about the associations API.
  • To retrieve a batch of specific deals by record ID or a custom unique identifier property, make a POST request to crm/v3/objects/deals/batch/read.
    • The batch endpoint cannot retrieve associations. Learn how to batch read associations with the associations API.
    • To retrieve deals by a custom unique identifier property rather than the deal ID, include the idProperty parameter in the request body to specify the property name. Then, in the inputs array, include the values of the unique identifier property rather than the deal ID.

For example, to retrieve a batch of deals, your request could look like either of the following:

To retrieve deals with current and historical values for a specific property, you can include the propertiesWithHistory parameter in the request body, as shown below.

You can update deals individually or in batches. For existing deals, the deal ID is a default unique value that you can use to update the deal via API, but you can also identify deals using custom unique identifier properties.

  • To update an individual deal by its record ID, make a PATCH request to /crm/v3/objects/deals/{dealId}, and include the data you want to update.
  • To update multiple deals, make a POST request to /crm/v3/objects/deals/batch/update. In the request body, include an array with the identifiers for the deals and the properties you want to update.

To associate a deal with other CRM records or an activity, make a PUT request to /crm/v3/objects/deals/{dealId}/associations/{toObjectType}/{toObjectId}/{associationTypeId}.

Learn more about associating records with the associations API.

To remove an association between a deal and a record or activity, make a DELETE request to the following URL: /crm/v3/objects/deals/{dealId}/associations/{toObjectType}/{toObjectId}/{associationTypeId}.

You can pin an activity on a deal record via API by including the hs_pinned_engagement_id parameter in the request. For the value of the parameter, specify the ID of the activity to pin, which can be retrieved via the engagements APIs. You can pin one activity per record, and the activity must already be associated with the deal prior to pinning.

To set or update a deal's pinned activity, your request could look like:

You can also create a deal, associate it with an existing activity, and pin the activity in the same request. For example:

You can delete deals individually or in batches, which will add the deal to the recycling bin in HubSpot. You can later restore the deal within HubSpot.

  • To delete an individual deal by its ID, make a DELETE request to /crm/v3/objects/deals/{dealId}. No request body is needed for this request.
  • To batch delete deals, make a POST request to /crm/v3/objects/deals/batch/archive. In the request body, include the deal ID values as the id inputs, as shown in the example request body below.

Learn more about deleting deals in the reference documentation.