Default Themes

Last updated:
APPLICABLE PRODUCTS
  • CMS Hub
    • Professional or Enterprise

HubSpot provides a variety of themes for you to use, modify, or use as a reference for your own website theme. You can also download these themes to your local environment using our CLI tools allowing the ability to modify or extend these themes for your own use. Below are all of our default themes, check back often as we add more.

Our themes are all built based upon our CMS Theme Boilerplate, which gives you a good starting point to build your own theme.

Modifying the default themes

HubSpot’s default themes are located in a folder labeled @hubspot in the developer file system. This folder is read-only and the contents can only be modified by HubSpot. If you'd like to modify a theme, you will need to fetch the theme you want, and then upload the theme with your changes to a different folder than @hubspot.

Default themes listing

Below is a listing of all the default themes available for use. Feel free to download them using the CLI commands listed for each.

Barricade theme

A theme geared towards construction businesses.

Barricade theme screenshot

Industry:

Construction

Features:

  • 10 Modules
  • 19 Templates

How to download:

Shell script
hs fetch @hubspot/barricade <destination-folder>

Education theme

A theme designed for Schools, Colleges, or other educational institutions.

Education theme screenshot

Industry:

Education

Features:

  • 13 Modules
  • 18 Templates

How to download:

Shell script
hs fetch @hubspot/education <destination-folder>

Martech theme

A website theme geared towards marketing technology businesses.
Martech theme screenshot

Industry:

Business Services, Marketing Agency

Features:

  • 9 Modules
  • 19 Templates

How to download:

Shell script
hs fetch @hubspot/martech <destination-folder>

Rally theme

A theme designed for Businesses and Agencies.

Rally theme screenshot

Industry:

Business Services, Marketing Agency

Features:

  • 14 Modules
  • 19 Templates

How to download:

Shell script
hs fetch @hubspot/cms-rally <destination-folder>

Session theme

A theme designed for Businesses.

Session theme screenshot

Industry:

Business Services, Consumer Services

Features:

  • 9 Modules
  • 18 Templates

How to download:

Shell script
hs fetch @hubspot/session <destination-folder>

Sprout theme

A theme designed for Businesses and Agencies.

Sprout theme screenshot

Industry:

Business Services, Consumer Services

Features:

  • 15 Modules
  • 21 Templates

How to download:

Shell script
hs fetch @hubspot/sprout <destination-folder>

Vitality theme

A theme designed for Businesses and Agencies.

Vitality theme screenshot

Industry:

Business Services, Healthcare, Consumer Services

Features:

  • 8 Modules
  • 18 Templates

How to download:

Shell script
hs fetch @hubspot/vitality <destination-folder>